Video thumbnail for youtube video Here's Your Chance to Win a Virtuix Omni VR Treadmill - Road To Virtual RealityVirtuix has just announced that it has secured $2.7M of investment as the commercial launch of its omni-directional treadmill, the Omni approaches.

Time was at Road to VR that every other week we’d have a story on the Virtuix Omni, the omnidirectional treadmill that promises to capture your physical actions and use them to control VR applications and games. But the company has had its metaphorical head down as it finalises designs and prepares itself both for shipping units to Kickstarter backers but also release the product commercially.

virtuix omni mark cuban shark tank investment funding ventureYou could argue that the Virtuix team at one point were near Omnipresent (sorry!) at trade shows and VR meetups after their hugely successful Kickstarter campaign netted over $1.1M back in February 2013. In the time since the Kickstarter closed, the company has been at the forefront of the media as one of the earliest examples that the VR revolution was inbound. Virtuix Founder and CEO Jan Goetgeluk even appeared on national US TV when he pitched the Omni on the reality show Shark Tank.

Now, the company has announced that it has secured $2.7M of funding to help push the Virtuix Omni forward into the commercial realm. “Virtuix’s mission is to take virtual reality beyond the chair,” said Virtuix CEO Jan Goetgeluk. “The Omni transforms VR into an active experience. These funds ensure that we can accelerate development of that mission beyond our upcoming commercial launch.” The company has already received $3M of seed investment, which it secured

To date, the Omni has sold 3,500 units and expects to reveal the finalised product ahead of their Q1 2015 retail push at CES in January. Road to VR will be on the ground at CES next year to see it for ourselves.

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Paul James
Based in the UK, Paul has been immersed in interactive entertainment for the best part of 27 years and has followed advances in gaming with a passionate fervour. His obsession with graphical fidelity over the years has had him branded a ‘graphics whore’ (which he views as the highest compliment) more than once and he holds a particular candle for the dream of the ultimate immersive gaming experience. Having followed and been disappointed by the original VR explosion of the 90s, he then founded RiftVR.com to follow the new and exciting prospect of the rebirth of VR in products like the Oculus Rift. Paul joined forces with Ben to help build the new Road to VR in preparation for what he sees as VR’s coming of age over the next few years.
  • David Mulder

    Still waiting for a cheap basic version that requires a suit for the actual tracking. That seems to make so much more sense~ But looking forward to what Virtuix had figured out.

    • Jacob Pederson

      Looks like they’ve gone for a separate wireless POD tracker for each foot, which is very exciting to hear as their previous tracking system could only track while the foot was on the ground. The POD system at least has the potential for true 1:1 tracking, which as we all know is the recipe for avoiding the dreaded VR sickness :)