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Microsoft has leapfrogged the augmented reality competition with the combination of having the best AR headset with the HoloLens, a healthy ecosystem of enterprise developers, a suite of AI-driven cognitive service APIs, and a forward-looking Mixed Reality strategy (which the company uses to describe both VR and AR headsets). They have impeccable timing with taking a leap of faith to solve a lot of really hard problems in order to have created the HoloLens in the first place.
The HoloLens developer kits are priced at $3,000, and so they’re targeting enterprise use-cases for now. But their VR strategy seems to be aiming for the bottom to low-end portion of the market with their $400 price point for an Acer VR headset bundled with motion-tracked controllers. I had a chance to have some hands-on time with the Acer VR headset, and I was not impressed with the motion-to-photon latency of the LCD screen, poor quality optics, build quality, or user experience of putting the headset on.
The 6 DOF motion controllers are tracked inside-out and Bray said that they rely upon a sensor fusion combination of having a direct line of sight with the front-facing cameras on the VR headset, IMU sensors, and inverse kinematic probabilities. There were not any prototypes available for testing, and so I don’t have any direct experience with how they actually work. But I do have some concerns with their approach based upon my experiences with other line-of-sight controllers such as the Leap Motion. With the Leap Motion, you have to hold your hands up so that they can be seen by the cameras on the HMD, which will likely require developers to specifically design applications that optimize for this constraint.
But it could be that Microsoft isn’t concerned about having a library of entertainment for regular consumers of these VR headsets, and maybe they’re more interested in creating data visualization and enterprise applications. But if that was the case, then why not create something on par with the Vive and charge enterprise prices? Most of the mobile VR content designed for a 3 DOF controller hasn’t been nearly as compelling as the full room-scale and 6 DOF experience provided by the Rift and Vive. These Microsoft VR headsets look to be in yet another category of quality & performance that’s slightly better than mobile, but a lot worse than the best high-end systems.
If Windows Mixed Reality VR headsets are going to go anywhere, then there’s going to need to be content that’s compelling and drives adoption. Will these VR systems meet the needs of whatever Microsoft has decided is their target market? If it does, then all of this discussion is moot. But if not, then we’ll have another platform that could creature the developer ecosystem and is left without a critical mass of compelling content.
Overall, I’m really impressed with Microsoft’s holistic approach to mixed reality. The HoloLens is the market leader for head-mounted AR that’s actually being deployed into enterprise. They are positioned to really own the enterprise and professional AR market as they create more integrations between Windows Mixed Reality, their cloud hosting, and AI-driven cognitive services.
There’s a lot of long-term promise in tetherless VR with inside-out tracking, but the early Acer VR prototypes are disappointing and risk fracturing the VR ecosystem in potentially needing specially designed experiences in order to really use the strengths of the platform.
Here’s a number of Twitter threads with more thoughts and impressions from Microsoft Build so far:
Live tweets of first day keynote of Microsoft Build Conference
Thread with highlights from the HoloLens YouTube channel
Twitter Thread of Hands-On Impressions from Acer headset
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