Jim Geduldick is the Professional Marketing Manager at GoPro, which includes all of the ways GoPro cameras are used within cinema, virtual reality, broadcast television & photography. Jim talks about how the history of spherical video at GoPro goes back to 2011, and how virtual reality provided a platform to actually watch these immersive videos. He also talks about GoPro’s Odyssey camera, which is created in collaboration with Google’s Jump camera platform. He alludes that Google is doing some highly advanced post-processing with the information from the 16 cameras, but wasn’t able to provide many more official details yet.