A friend recently sent me a video of a gal whispering into her microphone and tapping her nails on a coffee mug, with the message, “You have to talk to her about VR!” I invited Ally onto the Rev VR Podcast, and she explains how her videos are going to contribute to the growing VR space.
At first, I wasn’t sure what I was looking at. I noticed that each of her videos had close to half a million views, and her subscribers were in the hundreds of thousands. What was she doing that was so popular?
I did my research. It turns out that she has “tapped” into a very interesting phenomenon called ASMR.
ASMR, or Autonomous Sensory Meridian Response, is a tingling sensation you get from hearing, seeing, smelling, or feeling something specific. There are several “triggers” that can cause a person to having ASMR, and it can be different for each person.
Wait a minute… What does this have to do with virtual reality?
Well, Ally creates these videos using a binaural microphone by 3DIO. As some of you may know, binaural audio is an essential piece to experience true presence in virtual reality. Her recent video series, “Departure”, has captured the attention of a few names in the VR game, and she is now producing content for virtual reality.
Along with her videos, she is also starting an immersive-content network for YouTubers called PixelWhipt. They are looking to work with VR media creators to create advertising partnerships.
For more info on PixelWhipt, check out their website, http://pixelwhipt.com/
To visit Ally’s YouTube Channel, check out ASMRRequests
Thanks to Ally for being such a wonderful guest.
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