VR-based vision therapy company Vivid Vision announced today that it has secured the EU’s regulatory CE Mark, which certifies that the product conforms to the region’s relevant health, safety, and environmental protection standards. Following the certification, the company is expanding its offering into Europe, with Asia next on the roadmap.

Vivid Vision employs VR headsets and gamified vision therapy software to treat binocular
vision disorders such as amblyopia, strabismus, and convergence insufficiency. The treatment, which last year saw positive results in a peer-reviewed study, is an alternative to treatments like eye patches and eye drops. The company asserts that their VR approach to these disorders leads to greater rates of success because of the treatment’s high levels of patient engagement.

Vivid Vision announced today that it’s working with medical imaging distribution company VISUS, based in Stuttgart, Germany, as a European distributor of their VR-based vision therapy solution.

The Vivid Vision software isn’t something you can download yourself; it’s a tool for optometrists who can decide if the therapy is right for patients. The company says 116 providers are presently offering the treatment, and actively maintains a list of providers on their website.

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While initially the treatment was only offered during office visits, back in October the company introduced the Vivid Vision Home suite, which allows doctors to send patients home with a headset to complete the therapy on their own time, between checkups.

In addition to bringing their VR-based vision therapy to Europe, Vivid Vision says they’ve opened their first office in Tokyo, and plan to expand their solution into Asia throughout 2018.

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Ben is the world's most senior professional analyst solely dedicated to the XR industry, having founded Road to VR in 2011—a year before the Oculus Kickstarter sparked a resurgence that led to the modern XR landscape. He has authored more than 3,000 articles chronicling the evolution of the XR industry over more than a decade. With that unique perspective, Ben has been consistently recognized as one of the most influential voices in XR, giving keynotes and joining panel and podcast discussions at key industry events. He is a self-described "journalist and analyst, not evangelist."
  • Mateusz Pawluczuk

    Amazing that thanks to VR people can see in 3D for the first time. Would be nice to be if you could just buy the app for yourself to train the eye you think is weaker.

    • Devlin Darkside

      Yes I have been watching this app for a long time but it has been locked behind a big wall of opticians and money, great shame it could of helped a lot of people. Glasses cost enough without paying for this stuff too.

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